[{"data":1,"prerenderedAt":-1},["ShallowReactive",2],{"$f67v0swT4P47ryCiSwsNAxmRL_1n9amFvqUQIYZxLdY8":3,"getWebBanner":20,"story-list":105,"getVacancies":251,"{\"version\":\"published\"}slownik-terminow\u002Fkpi":314},{"page":4},{"id":5,"name":6,"state":7,"state_text":8,"url":9,"created_at":10,"updated_at":11,"links":12},4898,"Ecomail.cz Status","operational","All systems are go!","https:\u002F\u002Fstatus.ecomail.cz","2019-08-16T09:13:51.327Z","2026-05-12T13:37:11.449Z",{"components":13,"notices":16,"self":19},{"href":14,"count":15},"\u002Fapi\u002Fv1\u002Fcomponents",6,{"href":17,"count":18},"\u002Fapi\u002Fv1\u002Fnotices",23,"\u002Fapi\u002Fv1",{"data":21,"headers":82},{"story":22,"cv":79,"rels":80,"links":81},{"name":23,"created_at":24,"published_at":25,"updated_at":26,"id":27,"uuid":28,"content":29,"slug":63,"full_slug":63,"sort_by_date":64,"position":65,"tag_list":66,"is_startpage":40,"parent_id":64,"meta_data":64,"group_id":67,"first_published_at":68,"release_id":64,"lang":69,"path":70,"alternates":71,"default_full_slug":63,"translated_slugs":72},"Web Banner","2024-05-20T08:19:31.384Z","2026-05-11T11:39:17.172Z","2026-05-11T11:39:17.182Z",498607268,"409a6257-cf30-4cb6-bd62-f391b2e6d17b",{"_uid":30,"body":31,"data":32,"meta":58,"component":62},"ead7bb55-1b7e-4d39-826a-020bba50a92e",[],[33,41,49],{"url":34,"_uid":35,"text":36,"bgColor":37,"linkText":38,"component":39,"isDisplayed":40},"https:\u002F\u002Fecomail.app\u002Fregister","0d3c2ac7-32de-4696-a2d0-5d94d5c26785","Start free trial","yellow","Click here to get it!","banner_en",false,{"url":42,"_uid":43,"text":44,"bgColor":37,"linkText":45,"component":46,"textMobile":47,"isDisplayed":40,"linkTextMobile":48},"https:\u002F\u002Fwww.instagram.com\u002Freel\u002FDXO9UH2iGpC\u002F?utm_source=ig_web_copy_link&igsh=NTc4MTIwNjQ2YQ==","35f37ca6-f450-43b7-8e11-6ad8ddc22410","Spotkajmy się 👋","22-23 kwietnia 2026 w Warszawie","banner_pl","Spotkajmy się  👋","22-23 kwietnia 2026 w Warszawie ",{"url":50,"_uid":51,"text":52,"bgColor":53,"linkText":54,"component":55,"textMobile":52,"isDisplayed":56,"linkTextMobile":57},"https:\u002F\u002Fecomail.cz\u002Fsoutez-o-cdp-tarif\u002F","65153cba-9a70-4294-98e3-be96e5b4df38","Získejte CDP pro svůj e-shop zdarma","dark-heavy","To chci → ","banner_cs",true,"To chci",{"_uid":59,"title":60,"plugin":61,"description":60},"2b4fc774-d140-4f1b-bfc8-f4299d1dc53b","","meta-fields","page","web-banner",null,30,[],"14ede2d0-047b-4894-8d30-a406accd7ff7","2024-05-20T13:29:40.582Z","default","\u002F",[],[73,75,77],{"path":63,"name":64,"lang":74,"published":64},"cs",{"path":63,"name":64,"lang":76,"published":64},"en",{"path":63,"name":64,"lang":78,"published":64},"pl",1778591540,[],[],{"age":83,"cache-control":84,"connection":85,"content-encoding":86,"content-type":87,"date":88,"etag":89,"referrer-policy":90,"sb-be-version":91,"server":92,"transfer-encoding":93,"vary":94,"via":95,"x-amz-cf-id":96,"x-amz-cf-pop":97,"x-cache":98,"x-content-type-options":99,"x-frame-options":100,"x-permitted-cross-domain-policies":101,"x-request-id":102,"x-runtime":103,"x-xss-protection":104},"1652","max-age=0, public, s-maxage=604800, stale-if-error=3600","keep-alive","gzip","application\u002Fjson; charset=utf-8","Tue, 12 May 2026 13:12:45 GMT","W\u002F\"81847458b1254d5ca281bfc662323f99\"","strict-origin-when-cross-origin","5.875.1","nginx\u002F1.29.1","chunked","Origin,Accept-Encoding","1.1 7e5b9acc43ab1a734cb30063605ce5c4.cloudfront.net (CloudFront)","TJ3emiHOBomArBvmAmxwEKv7LZjOW-bHljSnUNkStrY60CiGO0qnIw==","DUB56-P4","Hit from cloudfront","nosniff","SAMEORIGIN","none","dbc5d421-52f4-4ad3-94fc-539370352d1e","0.025821","0",{"stories":106,"cv":79,"rels":249,"links":250},[107,129,149,169,189,209,229],{"name":108,"created_at":109,"published_at":110,"updated_at":111,"id":112,"uuid":113,"content":114,"slug":116,"full_slug":117,"sort_by_date":64,"position":118,"tag_list":119,"is_startpage":40,"parent_id":120,"meta_data":64,"group_id":121,"first_published_at":122,"release_id":64,"lang":69,"path":123,"alternates":124,"default_full_slug":117,"translated_slugs":125},"Rejestr danych","2026-02-04T09:28:07.077Z","2026-03-06T15:53:29.772Z","2026-03-06T15:53:29.795Z",141343486327880,"c9317888-bbe5-4d43-91b3-125398ed43f9",{"_uid":115},"d16d1286-3ba9-4b28-b231-4f9ed8e725ac","rejestr-danych","text-pages\u002Fpl\u002Frejestr-danych",-70,[],642229419,"d46ec02b-68fa-4bd3-82c0-bf10d3f69a84","2026-02-04T09:32:03.161Z","\u002Frejestr-danych\u002F",[],[126,127,128],{"path":117,"name":64,"lang":74,"published":64},{"path":117,"name":64,"lang":76,"published":64},{"path":117,"name":64,"lang":78,"published":64},{"name":130,"created_at":131,"published_at":132,"updated_at":133,"id":134,"uuid":135,"content":136,"slug":138,"full_slug":139,"sort_by_date":64,"position":140,"tag_list":141,"is_startpage":40,"parent_id":120,"meta_data":64,"group_id":142,"first_published_at":143,"release_id":64,"lang":69,"path":64,"alternates":144,"default_full_slug":139,"translated_slugs":145},"Regulamin serwisu","2026-02-02T14:11:34.670Z","2026-02-19T18:57:01.916Z","2026-02-19T18:57:02.006Z",140705360604545,"d491086b-0079-4a01-802f-b6b78a268220",{"_uid":137},"b8fda440-e107-4162-a9a1-d9c252763edf","regulamin-serwisu","text-pages\u002Fpl\u002Fregulamin-serwisu",-60,[],"d0c0ce47-5342-4cb0-8fb1-ed206fb3a0fc","2026-02-02T14:12:40.544Z",[],[146,147,148],{"path":139,"name":64,"lang":74,"published":64},{"path":139,"name":64,"lang":76,"published":64},{"path":139,"name":64,"lang":78,"published":64},{"name":150,"created_at":151,"published_at":152,"updated_at":153,"id":154,"uuid":155,"content":156,"slug":158,"full_slug":159,"sort_by_date":64,"position":160,"tag_list":161,"is_startpage":40,"parent_id":120,"meta_data":64,"group_id":162,"first_published_at":163,"release_id":64,"lang":69,"path":158,"alternates":164,"default_full_slug":159,"translated_slugs":165},"Polityka prywatnosci archiwum","2025-09-11T09:25:45.747Z","2025-12-11T14:41:32.076Z","2025-12-11T14:41:32.177Z",89674325007015,"67815cc1-6b8e-4413-a495-2b96fe07db22",{"_uid":157},"18af4d9a-a003-4f74-9d02-a4b83105a856","polityka-prywatnosci-archiwum","text-pages\u002Fpl\u002Fpolityka-prywatnosci-archiwum",-40,[],"3ad78574-22cc-42b3-b29a-ca636ad3b37a","2025-09-11T09:26:36.499Z",[],[166,167,168],{"path":159,"name":64,"lang":74,"published":64},{"path":159,"name":64,"lang":76,"published":64},{"path":159,"name":64,"lang":78,"published":64},{"name":170,"created_at":171,"published_at":172,"updated_at":173,"id":174,"uuid":175,"content":176,"slug":178,"full_slug":179,"sort_by_date":64,"position":180,"tag_list":181,"is_startpage":40,"parent_id":120,"meta_data":64,"group_id":182,"first_published_at":183,"release_id":64,"lang":69,"path":178,"alternates":184,"default_full_slug":179,"translated_slugs":185}," Deklaracja dostępności","2025-09-11T09:03:19.201Z","2025-12-08T10:47:55.463Z","2025-12-08T10:47:55.490Z",89668809569722,"d7c6ef89-9f3e-48e5-bf0a-a4196f1d5d2e",{"_uid":177},"8d7a7c64-3b9b-490a-a662-fc0b40327eed","deklaracja-dostepnosci","text-pages\u002Fpl\u002Fdeklaracja-dostepnosci",-30,[],"7acb14bd-02ea-4b68-9df2-e5f70545ab64","2025-09-11T09:03:45.073Z",[],[186,187,188],{"path":179,"name":64,"lang":74,"published":64},{"path":179,"name":64,"lang":76,"published":64},{"path":179,"name":64,"lang":78,"published":64},{"name":190,"created_at":191,"published_at":192,"updated_at":193,"id":194,"uuid":195,"content":196,"slug":198,"full_slug":199,"sort_by_date":64,"position":200,"tag_list":201,"is_startpage":40,"parent_id":120,"meta_data":64,"group_id":202,"first_published_at":203,"release_id":64,"lang":69,"path":198,"alternates":204,"default_full_slug":199,"translated_slugs":205}," Cookies związane z funkcjami Ecomail","2025-09-11T08:55:20.469Z","2025-09-23T12:13:32.520Z","2025-09-23T12:13:32.539Z",89666848690359,"72593ea0-38b4-4289-8018-05986c894369",{"_uid":197},"291f6dc2-56cb-4a3c-9901-4b6afc9de6c9","ecomail-cookies","text-pages\u002Fpl\u002Fecomail-cookies",-20,[],"614a5fa7-4f7e-42d2-b601-2c6a3f59c5be","2025-09-11T08:56:12.255Z",[],[206,207,208],{"path":199,"name":64,"lang":74,"published":64},{"path":199,"name":64,"lang":76,"published":64},{"path":199,"name":64,"lang":78,"published":64},{"name":210,"created_at":211,"published_at":212,"updated_at":213,"id":214,"uuid":215,"content":216,"slug":218,"full_slug":219,"sort_by_date":64,"position":220,"tag_list":221,"is_startpage":40,"parent_id":120,"meta_data":64,"group_id":222,"first_published_at":223,"release_id":64,"lang":69,"path":138,"alternates":224,"default_full_slug":219,"translated_slugs":225},"Regulamin serwisu archiwum","2025-09-11T08:27:16.760Z","2026-02-19T19:04:12.037Z","2026-02-19T19:04:12.125Z",89659952203273,"60b054c8-55a1-4a4b-a7e8-052bfe547f71",{"_uid":217},"cdbe26b4-8bcb-4e79-9748-07d85f931140","regulamin-serwisu-archiwum","text-pages\u002Fpl\u002Fregulamin-serwisu-archiwum",-10,[],"3de7d8d5-8ec0-43a5-a86c-fd73434d91e7","2025-09-11T08:29:29.953Z",[],[226,227,228],{"path":219,"name":64,"lang":74,"published":64},{"path":219,"name":64,"lang":76,"published":64},{"path":219,"name":64,"lang":78,"published":64},{"name":230,"created_at":231,"published_at":232,"updated_at":233,"id":234,"uuid":235,"content":236,"slug":238,"full_slug":239,"sort_by_date":64,"position":240,"tag_list":241,"is_startpage":40,"parent_id":120,"meta_data":64,"group_id":242,"first_published_at":243,"release_id":64,"lang":69,"path":238,"alternates":244,"default_full_slug":239,"translated_slugs":245},"Zasady przetwarzania danych osobowych","2025-09-10T13:47:36.950Z","2026-04-07T12:24:56.776Z","2026-04-07T12:24:56.869Z",89384783693534,"d2a18856-dcd7-4325-8182-a1ef2f172a61",{"_uid":237},"9f2a5f4e-7e9e-427b-ba7b-7a5e204b62f6","polityka-prywatnosci","text-pages\u002Fpl\u002Fpolityka-prywatnosci",0,[],"f021e6bd-06f8-42b8-87ec-1b1d2e494803","2025-09-10T13:50:15.610Z",[],[246,247,248],{"path":239,"name":64,"lang":74,"published":64},{"path":239,"name":64,"lang":76,"published":64},{"path":239,"name":64,"lang":78,"published":64},[],[],{"data":252,"headers":304,"perPage":312,"total":313},{"stories":253,"cv":79,"rels":302,"links":303},[254,280],{"name":255,"created_at":256,"published_at":257,"updated_at":258,"id":259,"uuid":260,"content":261,"slug":268,"full_slug":269,"sort_by_date":64,"position":270,"tag_list":271,"is_startpage":40,"parent_id":272,"meta_data":64,"group_id":273,"first_published_at":274,"release_id":64,"lang":69,"path":64,"alternates":275,"default_full_slug":269,"translated_slugs":276},"Senior PPC Specialista pro SaaS","2026-03-27T13:12:50.736Z","2026-05-07T13:40:27.346Z","2026-05-07T13:40:27.362Z",159447329772001,"dfc76649-5fec-4f1f-b034-6efcab4af2f5",{"_uid":262,"flex":56,"job_type":263,"language":60,"location":264,"is_public":56,"hide_video":40,"youtube_id":265,"position_level":266,"reference_number":267},"a622a46c-d269-4d6f-afd3-6cbf67c0f5ee","Full-time","Praha","yfqIBHAsNkk","senior","A76","senior-ppc-specialista-pro-saas","kariera\u002Fsenior-ppc-specialista-pro-saas",-420,[],349334337,"39216801-ddd3-4181-a6be-d23ef9e1f6da","2026-03-27T13:44:04.736Z",[],[277,278,279],{"path":269,"name":64,"lang":74,"published":64},{"path":269,"name":64,"lang":76,"published":64},{"path":269,"name":64,"lang":78,"published":64},{"name":281,"created_at":282,"published_at":283,"updated_at":284,"id":285,"uuid":286,"content":287,"slug":291,"full_slug":292,"sort_by_date":64,"position":293,"tag_list":294,"is_startpage":40,"parent_id":272,"meta_data":64,"group_id":295,"first_published_at":296,"release_id":64,"lang":69,"path":64,"alternates":297,"default_full_slug":292,"translated_slugs":298},"Hledá se E-mailing specialista\u002Fka - pojď do toho s námi 💚","2024-10-14T09:35:20.743Z","2026-05-07T13:45:32.441Z","2026-05-07T13:45:32.462Z",562636497,"e304b573-fcbe-4712-9b7c-da06ef09f120",{"_uid":288,"flex":56,"job_type":263,"language":74,"location":264,"is_public":56,"hide_video":40,"youtube_id":265,"position_level":289,"reference_number":290},"6724c56b-740d-4178-b20b-5d9420acbbb9","medior","A65","hleda-se-e-mailing-specialista-ka-pojd-do-toho-s-nami","kariera\u002Fhleda-se-e-mailing-specialista-ka-pojd-do-toho-s-nami",-290,[],"f1a68555-5e82-4925-8c75-f79602c48833","2024-10-30T13:55:35.574Z",[],[299,300,301],{"path":292,"name":64,"lang":74,"published":64},{"path":292,"name":64,"lang":76,"published":64},{"path":292,"name":64,"lang":78,"published":64},[],[],{"age":83,"cache-control":84,"connection":85,"content-encoding":86,"content-type":87,"date":88,"etag":305,"per-page":306,"referrer-policy":90,"sb-be-version":91,"server":92,"total":307,"transfer-encoding":93,"vary":94,"via":308,"x-amz-cf-id":309,"x-amz-cf-pop":97,"x-cache":98,"x-content-type-options":99,"x-frame-options":100,"x-permitted-cross-domain-policies":101,"x-request-id":310,"x-runtime":311,"x-xss-protection":104},"W\u002F\"59589915514ccc1ebd36afe9d26050d6\"","25","2","1.1 7baeb3db32eec3cab55f8de87d536be0.cloudfront.net (CloudFront)","J-hjxxeZkz4n1_3AM2T-EUBVpjlwS4If4oFk_NEKpItbURUPF7vg7g==","3a969919-a52a-4613-b757-c72dbb13d471","0.031164",25,2,{"data":315,"headers":508},{"story":316,"cv":79,"rels":506,"links":507},{"name":317,"created_at":318,"published_at":319,"updated_at":320,"id":321,"uuid":322,"content":323,"slug":494,"full_slug":495,"sort_by_date":64,"position":496,"tag_list":497,"is_startpage":40,"parent_id":498,"meta_data":64,"group_id":499,"first_published_at":500,"release_id":64,"lang":69,"path":64,"alternates":501,"default_full_slug":495,"translated_slugs":502},"KPI","2025-05-05T07:36:28.325Z","2025-05-06T13:59:22.704Z","2025-05-06T13:59:22.719Z",664552124,"f901c798-48ff-4044-a6c1-63107c1e4c45",{"_uid":324,"meta":325,"term":328,"component":329,"is_public":56,"paragraph":330,"other_resources":491},"ebe3a793-13c8-48a9-b0f8-50a118b8ff0a",{"_uid":326,"title":317,"plugin":61,"description":327},"aebafa48-b16d-4e12-a037-ba616ce31ecf","KPI, czyli kluczowe wskaźniki wydajności to metryki używane do pomiaru sukcesu procesu, projektu lub strategii.","KPI (Key Performance Indicator)","glossary-term",{"type":331,"content":332},"doc",[333,378,396,462],{"type":334,"content":335},"paragraph",[336,344,351,356,362,367,373],{"text":337,"type":338,"marks":339},"KPI ","text",[340],{"type":341,"attrs":342},"textStyle",{"color":343},"#000000",{"text":345,"type":338,"marks":346},"(",[347,349],{"type":348},"bold",{"type":341,"attrs":350},{"color":343},{"text":352,"type":338,"marks":353},"ang",[354],{"type":341,"attrs":355},{"color":343},{"text":357,"type":338,"marks":358},". Key Performance Indicator), ",[359,360],{"type":348},{"type":341,"attrs":361},{"color":343},{"text":363,"type":338,"marks":364},"czyli ",[365],{"type":341,"attrs":366},{"color":343},{"text":368,"type":338,"marks":369},"kluczowe wskaźniki wydajności to metryki używane do pomiaru sukcesu procesu, projektu lub strategii",[370,371],{"type":348},{"type":341,"attrs":372},{"color":343},{"text":374,"type":338,"marks":375},". Pomagają one organizacjom śledzić postępy w realizacji celów i oceniać skuteczność różnych działań.",[376],{"type":341,"attrs":377},{"color":343},{"type":334,"content":379},[380,385,391],{"text":381,"type":338,"marks":382},"Istnieją ",[383],{"type":341,"attrs":384},{"color":343},{"text":386,"type":338,"marks":387},"na przykład różne rodzaje wskaźników KPI",[388,389],{"type":348},{"type":341,"attrs":390},{"color":343},{"text":392,"type":338,"marks":393},":",[394],{"type":341,"attrs":395},{"color":343},{"type":397,"content":398},"bullet_list",[399,432,447],{"type":400,"content":401},"list_item",[402],{"type":334,"content":403},[404,410,415,427],{"text":405,"type":338,"marks":406},"Finansowe KPI ",[407,408],{"type":348},{"type":341,"attrs":409},{"color":343},{"text":411,"type":338,"marks":412},"- obroty, rentowność, zwrot z inwestycji (",[413],{"type":341,"attrs":414},{"color":343},{"text":416,"type":338,"marks":417},"ROI",[418,424,425],{"type":419,"attrs":420},"link",{"href":421,"uuid":64,"anchor":64,"target":422,"linktype":423},"https:\u002F\u002Fecomail.pl\u002Fslownik-terminow\u002Froi\u002F","_self","url",{"type":348},{"type":341,"attrs":426},{"color":343},{"text":428,"type":338,"marks":429},").",[430],{"type":341,"attrs":431},{"color":343},{"type":400,"content":433},[434],{"type":334,"content":435},[436,442],{"text":437,"type":338,"marks":438},"Marketingowe wskaźniki KPI ",[439,440],{"type":348},{"type":341,"attrs":441},{"color":343},{"text":443,"type":338,"marks":444},"- ruch w witrynie, współczynnik konwersji, koszt pozyskania klienta (CPA).",[445],{"type":341,"attrs":446},{"color":343},{"type":400,"content":448},[449],{"type":334,"content":450},[451,457],{"text":452,"type":338,"marks":453},"KPI HR ",[454,455],{"type":348},{"type":341,"attrs":456},{"color":343},{"text":458,"type":338,"marks":459},"- rotacja pracowników, zadowolenie pracowników, średnia długość zatrudnienia.",[460],{"type":341,"attrs":461},{"color":343},{"type":334,"content":463},[464,469,475,480,486],{"text":465,"type":338,"marks":466},"Aby prawidłowo ustawić KPI, ważne jest, aby były ",[467],{"type":341,"attrs":468},{"color":343},{"text":470,"type":338,"marks":471},"one mierzalne, istotne i określone w czasie",[472,473],{"type":348},{"type":341,"attrs":474},{"color":343},{"text":476,"type":338,"marks":477},". Regularna analiza KPI pomaga firmom ",[478],{"type":341,"attrs":479},{"color":343},{"text":481,"type":338,"marks":482},"optymalizować strategie i usprawniać podejmowanie decyzji w oparciu o dane",[483,484],{"type":348},{"type":341,"attrs":485},{"color":343},{"text":487,"type":338,"marks":488},".",[489],{"type":341,"attrs":490},{"color":343},{"type":331,"content":492},[493],{"type":334},"kpi","slownik-terminow\u002Fkpi",-1120,[],603599669,"7ad225ed-5ec2-48a1-9ff7-eceff26fbc9e","2025-05-05T07:37:01.304Z",[],[503,504,505],{"path":495,"name":64,"lang":74,"published":64},{"path":495,"name":64,"lang":76,"published":64},{"path":495,"name":64,"lang":78,"published":64},[],[],{"cache-control":84,"connection":85,"content-encoding":86,"content-type":87,"date":509,"etag":510,"referrer-policy":90,"sb-be-version":91,"server":92,"transfer-encoding":93,"vary":94,"via":511,"x-amz-cf-id":512,"x-amz-cf-pop":97,"x-cache":513,"x-content-type-options":99,"x-frame-options":100,"x-permitted-cross-domain-policies":101,"x-request-id":514,"x-runtime":515,"x-xss-protection":104},"Tue, 12 May 2026 13:40:17 GMT","W\u002F\"157e3fff109be8efab299ba143122ca2\"","1.1 bfce36cf070c72a24eb681e362bd550a.cloudfront.net (CloudFront)","tFfD4-tN23abP8_nQPrUzDxx47b9KwNjRLqIq7ZUYYnG3OtTK4nG5Q==","Miss from cloudfront","8d84a5bd-0ea3-402f-8878-d6306b61eba0","0.027369"]